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Retail stores missing opportunities without digital signage

August 25, 2009 by admin  
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Bill Yackey editor
• 20 Aug 2009

Stores aren’t using enough digital signage, or signage in general, to promote the “back to school season” according to an article from the Cincinnati Business Courier. The article says that even though digital signage is taking off in hospitals, universities and major retailers like Wal-Mart and Target, the department stores and smaller retailers have been slower to adoption. And by doing so, are missing out on opportunities.

The article was based on a report from Retail Systems Research that surveyed 88 retailers and manufacturers. Results indicated that they needed “to act more cooperatively in planning and executing in-store promotions, including the funding of new technologies like in-store video and mobile coupons.”

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Samsung Intros New LED HDTV Series

August 25, 2009 by admin  
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Samsung Electronics America recently debuted the flagship model of its new 8500 Series of LED HDTVs. Samsung officials say the new HDTVs combine the thinness of Samsung’s previous LED models with the company’s latest networking and interactive features.

According to Samsung, because it uses white LEDs as a backlight source, the 8500 Series is capable of a 7,000,000:1 dynamic contrast ratio. Its Wide Color Enhancer Pro is meant to maintain color vibrancy, while Samsung’s Ultra Clear Panel works to improve image clarity and brightness. The 8500 Series is also compliant with the latest Energy Star 3.0 ratings and includes an energy-saving mode that the company says adjusts the backlight and picture quality with sacrificing overall viewing experience. When in Natural mode, the picture settings are meant to model the brightness of an LCD display but the cinema-like richness of a plasma display, according to company officials.

The 8500 Series features Samsung’s Medi@2.0 suite, which the company says allows users to access content from various sources. The Internet@TV Content Service was developed in association with Yahoo to provide onscreen access to the site’s Web-based content, such as its Flickr, Video, News, Weather, and Finance sites, as well as from USA Today Sports, Twitter, and YouTube, among others. The widgets-based interface and scrollbar are activated with the push of a button and run along the bottom of the screen.

Measuring 1.6 inches deep and featuring Samsung’s Touch of Color (ToC) bezel, the 8500 Series comes in 46- and 55-inch models, with a built-in tuner and several multimedia connections. The Samsung 8500 Series flagship LED HDTV is schedule to be available next month for $3,600 (46-inch model) or $4,500 (55-inch model).

Source: PRO AV News Service
Publication date: August 5, 2009

By Pro AV Staff

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The maturing of digital signage

August 19, 2009 by admin  
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Ajay Chowdhury contributing writer
• 18 Aug 2009

Ajay Chowdhury is the CEO of EnQii.
There has been a great deal of talk over recent years that the digital signage industry is finally “crossing the chasm” of early adopters and pioneers into the mainstream. We believe that this process is now underway and that the growth in the industry that has often been predicted is materializing.
We believe that this is based around five key factors:
a) Clearer understanding of the benefits of digital signage by sector.
When any new medium arises, it tends to use paradigms from old media to launch the new medium. For example, television borrowed from theatre and the Internet borrowed from magazines. This continues for a while until the new medium begins to create its own vocabulary and changes things in line with the way consumers use the new medium.
Similarly the DOOH space initially used the paradigms of billboards and television when it first launched. While these paradigms may be appropriate in certain situations, it is only now beginning to re-invent itself as its own medium meeting the specific needs of consumers in a place-based way.
There is now a much clearer focus on understanding the role and objectives of the network it is an advertising, merchandising and information network with clearer metrics on measuring the ROI.
This also spills through into understanding how the signage network will work in different environments and how the customer should be addressed. Advertising has classically gone through four phases: interruption, entertainment, engagement and dialogue. In the first phase, the ad interrupts what the consumer is doing and often forces them to watch the ad. This was the classical television advertising model of the seventies where consumers had no choice but to view the ad.
The eighties marked the start of entertaining advertising where the consumer wanted to see the ad and received a payoff from it. The Internet moved things along in the nineties towards an engagement model where the consumer focused on ads that interested them and they became more engaged with the products. Finally in the last few years brands have realized that advertising is about a dialogue with the consumer. Mobile and social networking technologies facilitate this ongoing dialogue.
Digital signage can also use these models effectively in different environments. For instance, in environments with a fast moving audience (outdoor, transport hubs, malls), the interrupt model still dominates the out of home space. In areas with a higher dwell time (cinemas, beauty salons), you start seeing more of an entertainment and engagement model while in other specific areas of healthcare, some retail environments and food services you can now move towards an engagement and dialogue model.
The dialogue model is being used effectively by some digital signage providers. For example, EnQii partner with Ping Mobile, who link the digital signage software to their mobile marketing infrastructure. This allows viewers of digital signage ads to respond and interact using their cellular or mobile handheld technology.
This type of strategic analysis of the networks allows the operator to ensure the best content is delivered in the most appropriate fashion to get the desired result.
b) Maturing of the technology and content
Another area that is driving the industry forward is the maturing technology. Historically, the industry has moved from unconnected DVD based networks to simple connected networks to more complex networks with sophisticated advertising scheduling.
Going forward, it will be important that the network owner has technology that utilizes the basics – it needs to be scalable, reliable and secure. But it also needs to be an open platform that allows third party and internally developed applications to link to it to provide cost and revenue benefits. EnQii, for example, has always been a believer in open API’s (Application Program Interfaces), which allows customers to create front ends that link to the software so that they can link into their own workflows. This also allows linkages to “best of breed” systems such as ordering systems for digital menu boards, wayfinding, ePOS and queuing systems on an as needed basis.
Finally, the technology needs to be easy to use, but complex enough to perform all the key tasks needed. This is no mean feat, as the software has to be used by marketing professionals as well as systems administrators. The wrong design fill frustrates both types of users, whereas the right design will ensure neither of them notice the complexity.
The content has also matured. Initially networks often put up TV or stills that they had available. However, current networks such as Footlocker, Care Media, Harley Davidson, and the WHEN network are realizing that ultimately what matters is that what is seen on the screen and a deep understanding of customer behavior will allow the networks to get the best results.
c) ‘Serious’ companies beginning to invest in signage networks
As is typical for companies “crossing the chasm”, network operators have gone from an entrepreneur with a dream and some family funding to large multinational companies beginning to invest as well as financial companies putting serious investment behind networks.
This is important because a lot of early failures in the industry’s experimental years have been from entrepreneurs who secured a good estate and some financing, but they made the mistake of assuming that they could build advertising revenues as they rolled their network out. Typically ad revenues come in on a stepped basis over time. Ideally, networks need a certain critical mass which is dependent on the advertising strategy (national, regional, local) and the desirability of the demographic before receiving any revenues. Hence, there is a need for adequate funding to bridge the gap to that critical mass as opposed to assuming ad revenues will flow as soon as just a few locations are installed.
In the last six months we have seen companies like McDonald’s and well-financed companies like Care Media and Zoom all invest in the space. These rollouts bode well for the industry, especially in recessionary times. The food services sector, healthcare, hair salons and a few others continue to do well in a soft economy as the network operators realize the importance of staying close to the consumer and influencing their purchases when dollars are tight.
Finally, the ad agencies have also started to set up dedicated divisions for digital out of home with Kinetic and Posterscope taking the lead in this area.
d) ‘Serious’ suppliers providing a full service
The flip side of serious network owners is that of serious suppliers. Historically the digital signage industry was a bit of a cottage industry. Over recent years this has changed and EnQii was set up specifically to create a leadership position in the space. The focus moved from hardware to communications – having a deep understanding of what signage works and what does not and how to get the best return. Operating as a global player and being well funded became the focus in order to be able to invest in the best technology for the customers. It became about creating the best partnerships and offering a full service solution to large networks. The idea is to let the networks do what they do best – monetizing their customer by offering the best service and content while allowing the service provider to do the rest and minimize the risk of the venture.
e) The view from China
Finally, the growth of DOOH in the Chinese market has proved that there is a real business there. Focus Media is generating close to $400m a year in revenues and has bypassed many of the agencies to go directly to advertisers for a large portion of this money. AirMedia had revenues of $119m and Vision had revenues of over $100m. While some dynamics in China are different – for instance, there is a higher propensity for out of home consumption – it proves that there is real money to be made in these businesses.
In summary, optimism remains about the growth of the DOOH sector and the belief that it will continue to accelerate as all involved learn more about the medium and how the consumer interacts with it.

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Sony’s XDCAM HD422 Products for Shooting, Editing and Archiving

August 19, 2009 by admin  
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Sony power tools for shooting, editing and archiving.

This is a commercial e-mail from Sony Electronics’ Broadcast and Professional Group (a division of Sony Electronics Inc.) promoting products, offers and services that may be of interest to you. If you would prefer not to receive further e-mail communications from Sony Electronics’ Broadcast and Professional Group, please click here.

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© 2009 Sony Electronics Inc. All rights reserved.

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Growing Telepresence Interest

August 14, 2009 by admin  
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Thinking about jumping into telepresence? You are not alone! Two recent industry analyst reports show a growing interest in telepresence and managed services. Here’s an excerpt from each:

Wainhouse Research: The combination of exploding demand for video managed services and Telepresence has given Glowpoint a big boost in the last year. Video is complicated as a real-time communications service; differing video and connection standards and different network types require oversight. This can either be done by an end user organization that employs a dedicated staff or by using a service provider who can manage all the equipment and network elements and ensure that calls come up reliably and meetings start on time. This is the role that Glowpoint plays as a trusted service provider. WR suspects that managed video services such as Glowpoint’s will continue to be very popular so long as the complexity of video conferencing exceeds the grasp of many end user organizations.

- Wainhouse Research, Collaboration Services: North America – Forecast & Provider Reviews – 2009, Assessment of US & Canadian Collaboration Service Provider Markets (www.wainhouse.com)

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Digital Signage – 10 Top Trends for 2009 Revisited

August 6, 2009 by admin  
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Despite the recession, digital signage industry growth remains on trend through mid-2009, with new players entering the industry and agencies and brands increasing their investments in digital out-of-home advertising.

By Keith Kelsen Digital Signage

In January 2009, I wrote an article titled “10 Digital Signage Predictions for 2009.” As we’re now halfway through the year, I thought I would revisit my predictions to see what I had missed, what had I predicted correctly and what incorrectly.

As it turns out, I scored an 8 out 10, having missed two trends that are now apparent. Following is a revised Top 10 (plus one additional) Trends for 2009:

1. Content is the next main talking point for the industry
I am still very bullish on this prediction, and given the amount of attention focused on content in trade events, discussions and shows, content is THE No. 1 issue of the year (and I believe for decades to come). As my industry colleague Lyle Bunn observed at the Digital Signage Expo (DSE), “Content was of primary education and exhibit focus for the first time at an industry-wide event.” Further underscoring the ongoing importance of content, in a Web survey my staff conducted, only 47 of 227 companies claiming to create digital signage content actually could provide samples demonstrating a basic understanding of digital signage content.

2. Traditional broadcasters are getting into the Digital Signage marketplace
This trend is becoming increasingly apparent. At the 2009 National Association of Broadcasters Show, Harris, a traditional TV hardware manufacturer, announced the advent of Punctuate to provide digital signage solutions for a McDonald’s pilot. Wegener Corp., a leading provider of equipment for television, audio and data distribution networks worldwide, announced at DSE this year that it was introducing the WEGENER iPump 525 IP Media Player and WEGENER Compel Connect for digital signage. We see CNN Health News and ABC Health News transmitted in digital signage deployments across hospitals and doctors’ offices. NBC also creates content for college campus networks. A number of production companies also have entered the creative side of the equation to do what they do best: Create content.

3. Agencies are awaking to the power of Digital Signage
A number of agencies are being turned upside down given current economic volatility and need to rethink strategies for achieving the best Return on Investment (ROI) for their ad dollars. Jack Sullivan of StarCom Worldwide (one such agency) had this to say about the Digital Signage Expo: “DSE was relevant, provocative, a harbinger of new digital media choices and reflective of the emerging array of new and exciting media.” Other well-known agencies attended DSE and the Kioskcom/Digital Signage Show to help them further understand the opportunities of this new medium. Gwen Morrison, WPP (The Store), said, “Digital Signage Expo had a great mix of industry, agency and brand advertiser representatives, and provided the latest news on technology and communications applications.”

At the recent Strategy Institute “Content Summit” on Digital Signage, there were more than a dozen agencies presenting or in attendance. And last week, Enqii declared itself in the “agency business,” which followed MediaTile’s announcements of its agency content training program and its role as the Ad Council’s new clearing house for PSAs (Public Service Announcements) for digital signage at PSAcasting.org. Companies such as SeeSaw Networks and Adcentricity continue to achieve large gains on the agency side by capturing budgets for aggregated networks.

The real proof point? TV upfronts are down. Barclays Capital predicted in April that upfront spending would decline 15 percent from 2008 to $7.4 billion. In the U.K., advertising revenues to the television companies are forecast to be 14 percent lower this year than 2008. Newspapers are off 28 percent in the U.S., and digital signage network ad sales are up as much as 40 percent for a number of networks on the one hand, while some are folding on the other.

4. Brands are shifting money to this market from traditional TV
For brands, the real proof points are scattered around the world, in retail outlets, stores, chains, and other locations. More and more we see brand displays incorporating digital signage networks and their own brand TV-like channels at the shelf. Samsung is an example of a brand sold on Digital Out-of-Home (DOOH) and their recent new product launch campaign was 95 percent comprised of DOOH media. According to Rob Gorie of Adcentricity, the results were “fantastic.” These are real proof points that will drive brands and their agencies to digital signage “buys.” The trend of reallocating budgets from TV to the shelf and DOOH networks is progressing. (Budgets also are coming from traditional Point of Purchase.) Major players are spending aggressively now to maximize their ad dollars and protect their brands.

5. Cross-platform and interaction with cell phones is critical
So far this year we have seen a few outdoor applications involving mobile SMS and digital signage, including OutCast (formerly FuelCast). There are signs of change, however. Danoo is rolling out to 100 locations. “Download rates tend to be below 1 percent online, but we’re seeing 3 percent,” said Doug Scott, VP of marketing for Danoo. For those users who set their mobile phones to “discoverable mode,” making it easy for them to receive messages, download rates soared to 30 percent, he said. Twitter and tweets are increasingly popular and pervasive, and digital signage vendors are moving quickly to integrate this and other social media. At a recent Auto show, Volvo used Twitter and brought the results to digital signage. This trend is inclusive of mobile, but with a new Twitter-twist.

6. Interactivity and measurement
Here, we have seen impressive rollouts (over 300 in some cases) involving touch screens across retail with brands. Touch screen interactivity is being used for Touch Tune’s and E-Cast’s networks in bars using juke boxes. We have seen some very cool gesture-enabled interactions. However, this has not reached scale as of mid-year. I expect more to come from this very exciting area for digital signage in the remainder of 2009 and 2010.

7. Data-driven content or ad search for DOOH
Technology is definitely starting to conquer this opportunity, and there are a few companies doing something about it. The real question is when the software is in place, how will content be created, tagged and placed on the network? I expect to see content created in a more layered fashion, and digital assets locally assembled in more automated ways.

8. Cost of LCD and players is entering next phase of cost down
Clearly, overall costs are coming down…but right now LCD pricing is slightly on the rise.

9. Consolidation and failures will continue
The industry is in a state of contradiction, enduring some layoffs and failures, while at the same time supporting large scale rolls-out and awarded contracts. The industry is defying economic “gravity” in terms of growth, but there are simply too many companies competing for business, with even more entering the space from outside. I am still of the mind that the industry is headed for increasing consolidation.

10. Growth for the industry is positive
Sales are up compared to 2008. I continue to see the growth despite the contrast of failures. This is a common theme in an industry that is on its way up.

11. The print industry seeks digital
This is a new prediction and one of importance I have seen several news items that indicate this as a viable trend. The first example: a deal between Fast Signs and Scala. Here, a traditional sign company is looking to capitalize on the overall success of digital signage. As with all acquisitions, this will require a fair amount of training for internal employees to overcome a significant learning curve. Another interesting and recently announced “print-related” deal comes out of Canada. ICON Print’s (large format printer for environmental graphics, retail POP, grand format outdoor banners, vehicle graphics and fabric printing) acquisition of GridCast, a digital signage integrator.

Keith Kelsen is founder and chairman of Scotts Valley, Calif.-based MediaTile Co., which he founded in 2002. MediaTile is a worldwide supplier of award-winning, all-in-one cellular digital signage and kiosk solutions with deployments in more than 25 countries. Kelsen also chairs the Digital Signage Association’s Content Best Practices Committee and has received more than 20 content awards.

For additional viewpoints on the future of digital signage, read the responses of the Digital Signage Expo Advisory Board to the Question of the Month: “What are the next big advances in digital signage, digital out-of-home networks and interactive technologies that will have the most impact on our industry?”

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ICIF Creates Michael Vergauwen Education Fund

August 5, 2009 by admin  
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By InfoComm International, July 20, 2009

InfoComm Foundation Memorializes Leader’s Commitment to Education and Training

Vergauwen_MichaelFAIRFAX, VA – InfoComm International’s foundation, the International Communications Industries Foundation (ICIF), has announced the creation of a new education fund to recognize the career achievements of AV industry leader Michael Vergauwen.  Vergauwen, the COO of AVI Systems and officer of InfoComm International, died in an accident on June 28. 

“Michael’s dedication to the industry and to its members serves as a role model for all InfoComm members,” said Randal A. Lemke, Ph.D., Executive Director, InfoComm International.  “This fund recognizes his dedicated service and will help more people participate in the AV communications industry.”

The Michael Vergauwen Education Fund will foster educational opportunities, enhancing the audiovisual industry’s service to the public through scholarships, curriculum development, community engagement and the promotion of careers in the AV field.  Proceeds from investing the fund will be used on an annual basis to create these new educational opportunities, while the balance will be maintained to continue to make investments in the industry on an ongoing basis.

The fund has set an initial target of $100,000 to begin the activities of the fund.  “Da-Lite Screen Company has graciously directed the ICIF to put their recent $25,000 NEC Best of InfoComm Award prize and their $25,000 matching donation towards the Michael Vergauwen Education Fund,” said Lemke.   “InfoComm has also set aside $25,000 to match additional donations.  It is our sincere hope that the AV industry will be as generous as it can to help continue the legacy of Michael Vergauwen.”

Companies and individuals wishing to contribute to this fund should send donations to: Michael Vergauwen Education Fund, ICIF, 11242 Waples Mill Road, Suite 200, Fairfax, VA  22030. Checks should be made payable to the International Communications Industries Foundation. Donations will be tax deductible as provided by Section 501(c)(3) of the United States International Revenue Code.

For additional information, please visit www.infocomm.org.

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Vaddio Broadens HD PTZ Solutions with Canon BU-Series Cameras

August 5, 2009 by admin  
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Vaddio, the leading manufacturer and OEM distributor of specialty PTZ cameras and high-end camera control systems, expanded its partnership with Canon this week by adding the Canon BU-45H and BU-50H to its product line of HD PTZ cameras.

“With our continued expansion into the broadcast market, adding Canon’s BU-series PTZ cameras to our line was a natural fit,” stated Rob Sheeley, president of Vaddio. “The BU-45H and BU-50H are easily integrated with our ProductionVIEW HD-SDI switcher and Precision Camera Controller. Over the coming months, we anticipate designing even more peripherals for the BU-series cameras.”

Vaddio’s ProductionVIEW HD-SDI camera console offers HD-SDI and SD-SDI video switching, video mixing and automated control functionality. Due to increased demand of Serial Digital Interface (SDI), Vaddio created this multi-camera control system with an integrated 6 x 2 HD/SD-SDI seamless video switcher. The system is designed to connect easily via a single coax cable for video. ProductionVIEW HD-SDI includes the 3 Gigahertz HD-SDI standard (SMPTE 424M) for 1080p video, as well as SMPTE 292M (HD-SDI at 720p or 1080i) and SMPTE 259M (SD-SD).

The Canon BU-45H weatherproof Robotic PTZ 16:9 camera features three 1/3-inch (1.67 million-pixel) CCD sensors and a 20x optical zoom lens that incorporates built in Image Stabilizer technology and optional Auto Focus operation. It also comes with 2 built-in ND filters that are remotely controllable. Outputs include HD-SDI or SD-SDI with embedded audio (using a third-party microphone) and standard-definition composite NTSC. The BU-45H can output HD-SDI and composite video simultaneously for high-definition recording and standard-definition monitoring at the same time. This is an ideal HD solution for versatile indoor/outdoor applications such as traffic and weather monitoring, large event broadcasts, tourism promotions and more.

The Canon BU-50H indoor PTZ camera incorporates the same three 1/3-inch (1.67 million-pixel) CCD sensors, a 20x optical zoom lens (with advanced Auto Focus function and Canon’s Image Stabilizer technology). Outputs include uncompressed HD-SDI or SD-SDI and standard-definition (SD) composite video. The HD-SDI can be used for HD recording and the composite output will support simultaneous SD monitoring. The BU-50H is capable of extremely smooth 300 degrees of panning and 80 degrees of tilt. Because of the extremely quiet P/T mechanisms, the BU-50H is well suited for very quiet environments such as conference facilities, lecture halls or houses of worship.

“We are delighted to work with Vaddio for our Robotic pan/tilt/zoom HD Camera Systems and supply the complete solutions that diverse end-user applications expect,” commented Alan Lewis, Marketing Manager, Broadcast and Communications division, Canon U.S.A.

For more information on any of our products or news releases please email Kelly Perkins or call (800) 572.2011.

About Vaddio:
Vaddio is the leading manufacturer and OEM distributor of specialty PTZ cameras and high-end camera control systems used in the broadcasting, audio/visual and videoconferencing industry. Headquartered in Minneapolis, MN, Vaddio also has operations throughout the Americas, as well as sales and support partners throughout the world.

About Canon:
Canon U.S.A., Inc., is a leading provider of consumer, business-to-business, and industrial digital imaging solutions. Its parent company, Canon Inc. (NYSE:CAJ), a top patent holder of technology, ranked third overall in the U.S. in 2008, with global revenues of US $45 billion, is listed as number seven in the computer industry on Fortune Magazine’s World’s Most Admired Companies 2008 list, and is on the 2008 BusinessWeek list of “Top 100 Brands.” At Canon, we care because caring is essential to living together in harmony. Founded upon a corporate philosophy of Kyosei – - “all people, regardless of race, religion or culture, harmoniously living and working together into the future” – - Canon U.S.A. supports a number of social, youth, educational and other programs, including environmental and recycling initiatives. Additional information about these programs can be found at www.usa.canon.com/kyosei. To keep apprised of the latest news from Ca non U.S.A., sign up for the Company’s RSS news feed by visiting www.usa.canon.com/RSS. All referenced product names, and other marks, are trademarks of their respective owners.

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General Cable Acquires Gepco International

August 5, 2009 by admin  
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HIGHLAND HEIGHTS, KENTUCKY, August 3, 2009 – General Cable Corporation (NYSE: BGC), one of the most geographically diversified industrial companies, reported today that it has acquired Gepco International, Inc. and Isotec, Inc. (combined “Gepco”). Gepco, a manufacturer and provider of high-end cabling solutions for the professional broadcast and entertainment markets, reported 2008 revenues of approximately $46 million.

The Gepco Brand of high-end broadcast cable products is one of the most well-known and respected brands in the professional broadcast industry with an outstanding reputation for unsurpassed quality and performance. Gepco cabling solutions are a critical component to the professional broadcast industry’s continuing innovation in broadcast technologies such as the next generation super or ultra-high definition video.

“With the acquisition of Gepco International and Isotec’s specialty electronic cable business, General Cable expects to significantly expand its share of this important U.S. market as well as leverage General Cable’s global sales infrastructure with this technically superior brand of multimedia cables in markets all over the world. We expect the market for these products to grow at roughly two times GDP in the U.S. and somewhat higher internationally due to ongoing global analog-to-digital conversions,” said Jay Lahman, Vice President and General Manager, Carol, Gepco, and Isotec Brand products.

Greg Lampert, Executive Vice President, President and CEO of General Cable North America said, “I am pleased that Gary Geppert, the Company’s founder and a recognized innovator in the industry, has agreed to stay with the Company. He has built Gepco into a technology leader in the professional broadcast industry, nearly doubling revenues of broadcast products over the last five years, and will continue to lead our efforts to develop new and innovative products.”

Gepco offers a complete line of professional broadcast, entertainment and audio/visual cable; cable assemblies in both standard and custom configurations; interconnect and cable-related accessories; and a full line of optical fiber solutions. For more information about these and other General Cable and Gepco Brand products, please contact your local sales representative or visit our website at www.generalcable.com or www.gepco.com.

General Cable (NYSE:BGC), a Fortune 500 Company, is a global leader in the development, design, manufacture, marketing and distribution of copper, aluminum and fiber optic wire and cable products for the energy, industrial, and communications markets.

Certain statements in this press release, including without limitation, statements regarding future financial results and performance, plans and objectives, capital expenditures and the Company’s or management’s beliefs, expectations or opinions, are forward-looking statements. Actual results may differ materially from those statements as a result of factors, risks and uncertainties over which the Company has no control. Such factors, risks, and uncertainties are more fully discussed in the Company’s Report on Form 10-K/A filed with the Securities and Exchange Commission on May 8, 2009, as well as periodic reports filed with the Commission.

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Tandberg offers telepresence interoperability

August 4, 2009 by admin  
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Telepresence is expected to be a $1,4-billion industry by 2013, as business leaders continue to look for ways to transform their organisations, reduce costs and increase collaboration.

By enabling telepresence interoperability with standards-based video conferencing and third party telepresence systems, Tandberg is seeking to grow the telepresence market through true B2B communication.
In line with this, Tandberg has introduced the new Tandberg TS 7010, a compact telepresence bridge that offers greater flexibility and interoperability for telepresence customers.
A compact version of the award-winning chassis-based Tandberg Telepresence Server, the TS 7010 is a powerful solution that enables high-definition, multi-vendor, multi-screen telepresence calls for entry-level customers and remote offices.
Recently designated as the 2009 Telepresence Provider of the Year by European CEO magazine, the Tandberg solution was called “The benchmark for enterprise-wide Telepresence deployment” with its product design and ability to interoperate with third-party telepresence products. At the heart of this interoperability is the telepresence server portfolio, which now includes the TS 7010.
“Customers need solutions that bring their employees, customers and suppliers together. They will no longer accept the limitations of proprietary systems that lock out other vendors’ systems and prohibit open collaboration. Tandberg has overcome this barrier, which is key for successful B2B communications and maximising the value of telepresence investments,” says Bryan Thompson, Tandberg area manager, Sub-Sahara South Africa.
Tandberg’s recent awards have been: Best in Show, Design Excellence, Telepresence Provider of the Year and several Product of the Year awards

Telepresence is expected to be a $1,4-billion industry by 2013, as business leaders continue to look for ways to transform their organisations, reduce costs and increase collaboration.

By enabling telepresence interoperability with standards-based video conferencing and third party telepresence systems, Tandberg is seeking to grow the telepresence market through true B2B communication.
In line with this, Tandberg has introduced the new Tandberg TS 7010, a compact telepresence bridge that offers greater flexibility and interoperability for telepresence customers.
A compact version of the award-winning chassis-based Tandberg Telepresence Server, the TS 7010 is a powerful solution that enables high-definition, multi-vendor, multi-screen telepresence calls for entry-level customers and remote offices.
Recently designated as the 2009 Telepresence Provider of the Year by European CEO magazine, the Tandberg solution was called “The benchmark for enterprise-wide Telepresence deployment” with its product design and ability to interoperate with third-party telepresence products. At the heart of this interoperability is the telepresence server portfolio, which now includes the TS 7010.
“Customers need solutions that bring their employees, customers and suppliers together. They will no longer accept the limitations of proprietary systems that lock out other vendors’ systems and prohibit open collaboration. Tandberg has overcome this barrier, which is key for successful B2B communications and maximising the value of telepresence investments,” says Bryan Thompson, Tandberg area manager, Sub-Sahara South Africa.
Tandberg’s recent awards have been: Best in Show, Design Excellence, Telepresence Provider of the Year and several Product of the Year awards.

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